There’s no secret to knowing your way around social media. I started working heavily in Facebook, Twitter, and LinkedIn when I was working at The Observer Newspapers. I ran a great Twitter campaign centered around our Restaurant Week that was the buzz of the town. I also helped many of my advertising clients with social media campaigns, both on the newspaper’s Facebook page as well as their own.


When the paper closed its doors in 2010, I decided that I wanted to continue assisting businesses with their Facebook

and Twitter accounts, since many of them really needed the help. As a result, Tira! Strategies was born.


With Tira!, I create an entire social media presence for my clients. We work on extending their existing brand through their Facebook, Twitter, and LinkedIn profiles, and create content that entices followers and promotes their brand. We work together to build a bigger social media community, which will in turn lead to more real-time business.